Privacy Policy - legal - legal

Privacy Policy

Sent, Inc. (“Sent,” “we,” “us,” or “our”) respects your privacy. This Privacy Notice describes how we collect, store, use, and/or share Personal Information (defined below) when you use our website that links to this Privacy Notice (“Site”) or otherwise interact with us.

1. Sent’s Processing of Personal Information on Behalf of Clients

To the extent Sent processes Personal Information on behalf of organizations (“Clients”) that want to engage with individual consumers (“Client Consumers”) through the Service, Sent acts a data processor or service provider on behalf of these Clients. Our processing of Client Consumers’ Personal Information is described in this Privacy Policy and is governed by Sent’s agreements with those Clients.

Client Consumers who wish to exercise any privacy rights in connection with their Personal Information that has been submitted to us by a Client should inquire with the Client directly. Because we only process Client Consumers’ data upon instruction from that Client, Client Consumers who make a request directly to us should provide to us the name of the Client who submitted their Personal Information to us. If we are able to verify the Client, we will refer the request to that Client and support them as needed in responding to the request within a reasonable timeframe.

2. Personal Information We Collect

Personal Information We Collect from Clients’ Representatives and other Website Visitors.

We collect the following categories of Personal Information for our own business purposes, as set out below:

  • Identifiers, including your first and last name, email address, and phone number;
  • Preferences for receiving communications about our services and publications, and details about how you engage with our marketing communications;
  • Information you provide when you interact with content on our Website;
  • Information you provide in connection with requests to contact us or requests for customer service; and
  • Information you provide in connection with your participation in a contest, sweepstakes, research study, or email survey.

Personal Information about Client Consumers that Clients Provide to Us. Clients may provide us with information about Client Consumers through the Service or offline for inclusion in the Service. Such information may include Client Consumers name, email address, and telephone number. Our Clients are responsible for providing notice and obtaining appropriate consents necessary for us to process this Personal Information.

Personal Information We Automatically Collect. Like most online services, we may automatically receive and store certain Personal Information about individuals who interact with our Service through their browser or device. As discussed further below, we and our service providers may use a variety of technologies, including cookies, to assist in collecting this information.

  • Device Information. We collect technical information associated with the device(s) you use to access our Service, including information related to your browser and operating system, IP address (the Internet address of your computer), unique device identifiers, and other information such as your device type.
  • Usage Information. We collect a variety of information to better understand how individuals use our Service. This may include the webpage that you were visiting before accessing our Service, the pages or features of our Service you use, how much time you spend there, date and time of use, and information about your usage preferences.
  • Transaction Information. We also collect information to help us verify transactions completed using our Service. This may include the names and email addresses of parties to a transaction, subject line, history of actions that individuals take on a transaction (e.g., reviewing and approving transactions, providing payment method details), and authentication methods.

Personal Information We Collect from Social Media and Other Content Platforms. When individuals “like” or “follow” us on Facebook, Instagram, X, LinkedIn, or other social media sites, we may collect some Personal Information including your name, e-mail address, and any comments or content you post that is relevant to us. We also collect your Personal Information if you sign up for one of our promotions or submit information to us through social media sites.

Personal Information We Collect from Others. We may also receive Personal Information from service providers, advertisers, business partners, data companies and other third parties. We may combine this information with other information we receive through the Service.

3. How We Collect Personal Information

  • Directly From You – We collect Personal Information that you provide to us**,** for example, if you choose to contact us, request information from us, or sign up to receive updates.
  • Through Online Tracking Technologies – We use cookies and similar technologies to collect Personal Information related to activity on our Site. For additional information regarding our use of these technologies, see the Cookies and Tracking Technologies section below.

4. How We Use Personal Information

To the extent permitted by applicable law, we use Personal Information to:

  • For internal research and development, such as testing, verifying, and improving the quality of our Site.

  • For marketing, such as sending information about our business, including using your information to send you messages, notices, newsletters, surveys, promotions, or news about events.

  • For communicating with you, such as responding to your questions and comments.

  • For legal, security, or safety reasons, such as protecting our and our customers safety, property, or rights; complying with legal requirements; enforcing our terms, conditions, and policies; detecting, preventing, and responding to security incidents; and protecting against malicious, deceptive, fraudulent, or illegal activity.

  • As part of a corporate transaction, such as in connection with the sale of part or all of our assets or business, the acquisition of part or all of another business or another business' assets, or another corporate transaction, including bankruptcy.

5. How We Disclose Personal Information

We may disclose your Personal Information in the following circumstances:

  • Account Administration. To enter into or perform a contract with our Clients and Website visitors, we use Personal Information for account administration, information verification, payment collection and invoicing and accounting.

  • Service Provision. To perform our contract with our Clients and Website visitors, we use Personal Information to provide, manage, support, and improve our Service.

  • Communications and Customer Support. To perform our contract with Clients and Website visitors, or where it is in our legitimate business interests, we use Personal Information to respond to requests or other communications we receive by email, phone or otherwise, and to provide more effective and efficient customer service.

  • Fraud Protection and Security. It is in our legitimate business interests to use Personal Information to conduct internal business operations to keep our Service safe and secure, such as auditing, detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity and resolving crashes.

  • Analytics and Aggregation. It is in our legitimate business interests to monitor use of the Service, analyze trends, and carry out research and development. We may aggregate or anonymize Personal Information in a form that does not allow individuals to be personally identified and use the resulting information for statistical analysis regarding use of the Service, such as to better understand our customer base, or for other purposes.

  • Marketing. It is in our legitimate business interests to contact Clients and Website visitors regarding Sent and third-party products, services, surveys, research studies, promotions, special events, and other subjects that we think may be of interest to them (in accordance with any privacy preferences they have expressed to us). Where legally required, we will only send marketing communications with prior consent.

  • Personalization. It is in our legitimate business interests to use Personal Information to customize content, preferences, and advertising on the Service and across the Internet.‍

  • Legal Obligation, Compliance or Safety Reasons – We may disclose Personal Information to a third party when we have a good faith belief that such disclosure of Personal Information is reasonably necessary to (a) satisfy or comply with any requirement of law, regulation, legal process, or enforceable governmental request, (b) enforce or investigate a potential violation of any agreement you have with us, (c) detect, prevent, or otherwise respond to fraud, security or technical concerns, (d) support auditing and compliance functions, or (e) protect the rights, property, or safety of Sent, its employees and customers, or the public against harm.

  • Merger or Change of Control – We may disclose Personal Information to third parties as necessary if we are involved in a merger, acquisition, or any other transaction involving a change of control in our business, including but not limited to, a bankruptcy or similar proceeding. Where legally required, we will give you notice prior to such disclosure.

6. Cookies and Other Tracking Technologies

To collect the information in the “Personal Information We Automatically Collect” section above, we and our service providers use Internet server logs, cookies, tags, SDKs, tracking pixels, and other similar tracking technologies. We use these technologies to offer a more personalized experience by understanding and remembering Website visitors’ particular browsing preferences.

  • A web server log is a file where website activity is stored.
  • A cookie is a small text file that is placed on your computer or mobile device when you visit a website, that enables us to: (i) recognize your computer; (ii) store your preferences and settings; (iii) understand the web pages of the Service you have visited; (iv) enhance your user experience by delivering and measuring the effectiveness of content and advertising tailored to your interests; (v) perform searches and analytics; and (vi) assist with security and administrative functions. Some cookies are placed in your browser cache while those associated with Flash technologies are stored with your Adobe Flash Player files.
  • Tracking pixels (sometimes referred to as web beacons or clear GIFs) are tiny electronic tags with a unique identifier embedded in websites, online ads, and/or emails that are designed to: (i) collect usage information like ad impressions or clicks and email open rates; (ii) measure popularity of the Service and associated advertising; and (iii) access user cookies.

We allow or enable third parties to collect Personal Information in order to provide their interest-based advertising services, and we use Google Ads and other third parties to serve ads for our Site across various websites. To opt-out of this type of advertising by Google, to customize your ad preferences, or to limit Google’s collection or use of your data, visit Google’s Safety Center and Google’s Ad Settings and follow Google’s personalized ad opt-out instructions. Opting out will not affect your use of our Site.

We use analytics services, including Google Analytics, to assist us with analyzing our Site traffic. These services utilize cookies and other technologies that collect your Personal Information. To learn more about how Google uses data, visit Google’s Privacy Policy and Google’s page on “How Google uses data when you use our partners’ websites or apps.” You may download the Google Analytics Opt-out Browser Add-on for each web browser you use, but this does not prevent the use of other analytics tools. To learn more about Google Analytics cookies, visit Google Analytics Cookie Usage on Websites.

Most browsers provide you with the ability to block, delete, or disable cookies, and your mobile device may allow you to disable transmission of unique identifiers and location data. If you choose to reject cookies or block device identifiers, some features of our Site may not be available, or some functionality may be limited or unavailable. Please review the help pages of your browser or mobile device for assistance with changing your settings. We do not respond to Do Not Track (“DNT”) signals sent to us by your browser at this time.

As we adopt additional technologies, we may also gather information through other methods and technologies.

7. How Long We Keep Your Personal Information

We will retain each category of your Personal Information for as long as necessary to fulfill the purposes described in this Privacy Notice, unless otherwise required by applicable laws. Criteria we will use to determine how long we will retain your Personal Information include whether we need your Personal Information to provide you with our Site; we continue to have a relationship with you; you have requested information from us; we have a legal right or obligation to continue to retain your Personal Information; we have an obligation to a third party that involves your Personal Information; our retention or recordkeeping policies and obligations dictate that we retain your Personal Information; or we have another business purpose for retaining your Personal Information.

8. How We Protect Personal Information

We use commercially reasonable efforts to protect the confidentiality and security of Personal Information. However, despite these efforts to store Personal Information in a secure environment, we cannot guarantee the security of Personal Information during its transmission or its storage on our systems.

9. International Use of our Site

Our Site is hosted in the United States. If you are visiting our Site from outside of the United States, please note that by providing your Personal Information, it is being transferred to, stored, collected, or processed in the United States, where our servers are located and operated.

10. Children’s Policy

We do not knowingly collect or solicit any Personal Information from children under the age of 13 without verified written parental consent. In the event that we learn that we have collected Personal Information from a child under the age of 13, we will promptly take steps to delete that information. If you are a parent or legal guardian and think your child has given us their Personal Information, you can email us at privacy@sent.dm.

11. Links to Third-Party Websites

We are not responsible for the practices employed by any websites or services linked to or from our Site, including the information or content contained within them. We encourage you to investigate and ask questions before disclosing Personal Information to third parties, since any Personal Information disclosed will be handled in accordance with the applicable third party’s privacy notice.

12. California Residents

Under California Civil Code Section 1798.83, individual customers who reside in California and who have an existing business relationship with us may request information about our disclosure of certain categories of Personal Information to third parties for the third parties’ direct marketing purposes, if any. To make such a request, please contact us using the information in the Contact Us section below. Please be aware that not all information sharing is covered by these California privacy rights requirements and only information on covered sharing will be included in our response. This request may be made no more than once per calendar year.

13. Marketing Communications

To opt out of marketing emails, please email us at privacy@sent.dm or by following the instructions included in the email or text correspondence. Please note that, even if you unsubscribe from certain correspondence, we may still need to contact you with important transactional or administrative information, as permitted by law.

14. Changes to this Privacy Notice

Please note that we may modify or update this Privacy Notice from time to time, so please review it periodically. We will provide you notice if material changes are made. Unless otherwise indicated, any changes to this Privacy Notice will apply immediately upon posting to our Site.

15. Contact Us

If you have any questions about our practices or this Privacy Notice, please contact us at privacy@sent.dm. You may also write to us at:

Sent, Inc.

838 Walker Rd., Suite 21-2

Dover, DE 19904